![]() MCN: Do the strong ratings gains for the NHL and NBA Finals signal that the TV sports industry has returned to normal two years after the pandemic? An edited version of the interview appears below: With Major League Baseball’s Home Run Derby, the WNBA’s postseason and the start of the 2022 college football campaign, ESPN is bullish about its summer ratings run, according to network senior VP of programming and planning Freddy Rolón, who recently spoke to Multichannel News. Heading into Wimbledon’s finals weekend, ESPN was averaging nearly 620,000 viewers across ESPN, ESPN2 and ABC, up 41% from 2021’s coverage of the Grand Slam tournament. ABC’s Colorado Avalanche-Tampa Bay Lightning Stanley Cup Final last month averaged 4.6 million viewers, posting an 84% average viewership increase from NBC’s July 2021 Lightning-Montreal Canadiens final. ABC’s June coverage of the six-game Golden State Warriors-Boston Celtics NBA Finals averaged 12.4 million viewers, up 22% from last year’s COVID-delayed Milwaukee Bucks-Phoenix Suns finasl and the most-watched NBA Finals in three years, according to Nielsen. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |